"If you would never judge a book by its cover, why would you ever judge a sofa by its throw pillows?"

Have you ever thought of buying furniture as an intimate experience, one in which you become connected on a personal level with the person selling to you? That is what makes acquiring furnishings at Southern Loft such a unique experience. Our vision when we crafted the idea of the spunky interior design store was to get to know the individuals we would be selling to as well as we knew the furniture. Our passion for the concept translates into a customer-service-focused culture. The goal: for each individual that wanders into the showroom to feel cared for and taken care of. At Southern Loft we hope that if you feel at home in our store, you'll feel likewise in your own home.

The objective here is to to convey to our audience just how unique and special each piece is. If you would never judge a book by its cover, why would you ever judge a sofa by its throw pillows? Exactly. Behind every piece is a story that the associates here at Southern Loft invite you to get to know. Each entry here on our blog will feature a particular piece or collection with an uncommon background. If your interest is sparked, we invite you to stop in and get a glimpse of what we have to offer. We're sharing our stories, come share yours.